Eid el-Kabir: Rite Foods Celebrates with Muslims, Reaffirms Commitment to Quality, Innovation
Samuel Mobolaji
Rite Foods Limited, a leading Nigerian food and beverage company, has extended warm greetings to Muslims across the country as they celebrate Eid el-Kabir, urging reflection on the values of sacrifice, faith, and unity.
In a goodwill message, the company encouraged the Muslim faithful to embrace the spirit of obedience and gratitude symbolised by Prophet Ibrahim’s devotion, while celebrating the season with its range of award-winning products. These include Bigi Carbonated Soft Drinks, Bigi Premium Drinking Water, Sosa Fruit Drink, Fearless Energy Drink, and its popular sausage rolls — all produced with world-class technology.
Managing Director, Mr Seleem Adegunwa, called on Nigerians to use the festive period to renew spiritual devotion and commit to national growth. “As we celebrate Eid el-Kabir, let us hold fast to the lessons of sacrifice and commitment — virtues essential for building a united Nigeria,” he said.
Head of Corporate Affairs and Sustainability, Mr Ekuma Eze, restated the company’s dedication to enriching consumer experiences through consistent quality and innovation. He noted that the celebration is a time of togetherness, and Rite Foods’ diverse offerings are crafted to enhance every shared moment.
Rite Foods continues to receive industry recognition, with recent awards including Best Value for Money – Carbonated Drink (Bigi Cola), Most Innovative Soft Drink Brand, and Food Company of the Year 2024.
As families celebrate across Nigeria, Rite Foods reaffirmed its mission to deliver products that inspire joy and reflect the resilience and creativity of the Nigerian spirit.
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